INSTAGRAM IS NO LONGER A PHOTO SHARING APP
- Paul Hutchinson DJ/Producer
- Jul 3, 2021
- 1 min read
Instagram is looking to focus its attention on competing directly with TikTok and as a result, its head Adam Mosseri says that the popular app is no longer a photo-sharing app, but will shift to entertainment, video, and shopping.
“We are no longer a photo-sharing app,” Mosseri says bluntly in a video posted to Twitter. “The number one reason people say they use Instagram, in research, is to be entertained.”
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